Over the last year, with the generous donation of time and talent of Green Rubino, a local integrated marketing agency full of animal lovers, PAWS embarked on an exciting process to refresh our logo and brand. We hope you like the changes you see here in the magazine and the more comprehensive roll-out to come in 2010. It's the culmination of an in-depth process that included reaching out to donors, volunteers, staff, community leaders and members of our board of directors to hear their perceptions of PAWS.
Green Rubino led us through a comprehensive review of PAWS' materials, revitalized our logo and created brand guidelines for our materials, and built a communications strategy. With this fresh look, we will continue to build on our history of being a progressive and impactful organization
who helps animals and the people who care about them.
Thank you, Green Rubino and to everyone who helped us along the way!
Cover: During her stay at PAWS, staff and volunteers made sure Polly had plenty of play time with her favorite toys.
Photo by Dawn Freeman